53 stores. One campaign. Zero disruption to trading.
Google virtual tours and commercial interior and exterior photography across all 53 Richer Sounds stores in the UK, with the entire campaign expertly managed in-house.
53
stores shot nationwide
0
trading hours disrupted
2
campaigns and counting
The brief
Richer Sounds hired us to capture Google virtual tours of their entire 53-location portfolio across the UK. Working with their marketing team, we implemented our project management skills and tools to work around their stock delivery times and opening hours, carrying out every photoshoot with no disruption to customer trading times.
We supplied Richer Sounds with a quick-reference tool allowing them to pull up the direct URL, embed code and links to the interior and exterior images for any of the 53 locations at the click of a button.
What we did
Every store got a plan of action so the in-store team was fully prepared before the photographer arrived, and our photographers made sure each store was looking its best before a single frame was shot.
Since the initial campaign, we've helped Richer Sounds reshoot the locations that have had their interiors refurbished - keeping every one of their Google virtual tours up to date.
Client testimonial
“We commissioned Biztour to carry out a nationwide campaign, creating Google virtual tours and capturing internal and external commercial photography across our 53 stores in the UK. Biztour were great to work with throughout the entire process - from working around our delivery and opening times, to setting up a plan of action so that each in-store team was fully prepared for their photoshoot.”
“Communication was great throughout, with Theo, the director of the company, personally keeping us updated on the status of each store's shoot - via regular calls and via our customised online client area, where we could see which stores were live, with download links to the still images and embed codes for each virtual tour.”
“It has been nearly two years since the initial shoots and we are now starting a new campaign, updating the tours and still images of all the stores that have since been refurbished. We would highly recommend Biztour to any business wanting to use the latest marketing technology to showcase their business effectively.”
Adam C.
Deputy Marketing Manager, Richer Sounds
What we delivered for Richer Sounds
How it works
Virtual tours, start to finish
From first enquiry to a tour live on Google, the whole thing takes 4 to 10 working days after the shoot.
- 1
Tell us about your space
15 min responseCall, email or send a floor plan and we will count the scenes and tell you which tier you fall into. We aim to respond to every enquiry within 15 minutes during business hours, with a tailored written quote rather than a figure plucked out of the sky.
- 2
Book your date
50% depositA 50% deposit secures the date, due no later than two weeks before the shoot. Travel is free within London Zones 1 to 4; anywhere else is priced by mileage or transport mode and shown in your quote.
- 3
Shoot day
2 to 8 hoursBetween 2 and 8 hours on site depending on the size of the space, planned around your opening and trading hours. We have shot entire retail estates without costing a single trading hour, so working around you is normal rather than exceptional.
- 4
Stitching and post-production
25% on completionEvery panorama is stitched, levelled and colour corrected, then built into a tour that matches the layout of your space. If you have commissioned an enhanced tour, this is where the hotspots, menus and calls to action are added.
- 5
Live and signed off
25% on deliveryBetween 4 and 10 working days from shoot to live, depending on the size of the job. Google tours then go through Google's own quality control, which usually takes 24 to 48 hours. Once you have signed off, the final payment is due and everything is sent over.
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Our prices start at £525 and are based on your specific requirements. We aim to respond to all form submissions and email enquiries within 15 minutes during business hours.
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